Category Archives: Behaviour change

DECC report on ‘energy behaviour’

A new paper from DECC forms the basis of their Customer Insight Team’s capacity-building on behaviour change. Drawing on Common Cause, it reviews evidence from behavioural economics, social psychology and sociology on different ways of  “changing energy behaviour”. The report … Read more

By Tom Crompton on January 3, 2012 with No Comments

Campaign Case Study: The Otesha Project

This second Campaign Case Study is part of a series of stories that will share the experience of organisations that grasp the importance of cultural values in third sector campaigning. We hope that these real-life examples of transformation inspire and … Read more

By Casper ter Kuile on December 12, 2011 with 3 Comments

Finding Common Cause

In Common Cause workshops, I often talk about the various lens we each use to view the world. As communicators or campaigners we may already have a well-focused ‘power’ lens. We’re good at asking: “Who makes the decisions?”, “Who influences … Read more

By Richard Hawkins on October 19, 2011 with No Comments

Greg Maio: Don’t mind the gap between values and action

Professor Greg Maio of Cardiff University has written a short and helpful briefing on the value-action gap. He concludes: The upshot of all this is that, in working to tackle environmental and social problems, we overlook the importance of values … Read more

By Richard Hawkins on August 8, 2011 with 1 Comment

New report from Friends of the Earth US and Psychologists for Social Responsibility

On September 23 and 24, 2010, nearly two dozen activists and psychologists gathered at the offices of Friends of the Earth in Washington, D.C., to explore how to productively apply research and insights from psychology to inspire and empower real, … Read more

By Tom Crompton on February 26, 2011 with No Comments