Category Archives: Institutional change

Campaigning With Common Cause – What Did We Learn?

How do we bring a Common Cause approach into our organisations when they might not want to consider it? This was the question that we discussed last night at the 10:10 office in Camden. We heard four different stories from … Read more

Applying Common Cause To EU Climate Jargon

This is a post from Eivind Hoff, who has been bringing together Common Cause conversations in Brussels. What values do typical texts on EU climate change-motivated policy activate and how can we change them? That was the focus of the … Read more

Common Cause In Brussels – What Did We Learn?

Guy and I spent a couple of days in Brussels working with NGO staff exploring what Common Cause means for those working close to policy-making, in communications and behaviour change campaigns. Questions that we’re exploring: Do people who take on … Read more

Campaign Case Study: Waste Watch

This third Campaign Case Study is part of a series of stories sharing the experience of organisations that grasp the importance of cultural values in third sector campaigning. We hope that these real-life examples of transformation inspire and empower you … Read more

Opening the ethical debates in advertising

We’ve suggested elsewhere that there are two broad categories of response to Common Cause. The first is to focus on the implications for the campaigns and communications that we are already producing: how might we campaign on biodiversity conservation, or … Read more

Finding Common Cause

In Common Cause workshops, I often talk about the various lens we each use to view the world. As communicators or campaigners we may already have a well-focused ‘power’ lens. We’re good at asking: “Who makes the decisions?”, “Who influences … Read more

A Practitioner’s Guide to Political Frames

I’d like to share with you some of the things I’ve learned about putting frame analysis into practice, both during my time at the Rockridge Institute and afterward as a strategy consultant and professional trainer with Cognitive Policy Works.  My … Read more