Blog post

Greg Maio: Don’t mind the gap between values and action

Professor Greg Maio of Cardiff University has written a short and helpful briefing on the value-action gap.

He concludes:

The upshot of all this is that, in working to tackle environmental and social problems, we overlook the importance of values at our peril. It is true that we may be able to overlook values in designing interventions to address specific behaviours in piecemeal fashion. But a thorough-going response to these challenges will require a far more systematic and sustained engagement with the things that we hold to be most important: those things that we value.

Read a summary post ‘Why the famous value-action gap is smaller than you think’ at Green Alliance’s Green Living blog, or download the full briefing:

Don't Mind The Gap Between Values And Action

Don't Mind The Gap Between Values And Action

Greg Maio | August 8, 2011

A Common Cause briefing on the value-action gap, by Professor Greg Maio from the School of Psychology at Cardiff University.

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Richard Hawkins

About Richard Hawkins

Richard is Director of the Public Interest Research Centre (PIRC), and has led PIRC’s work on Common Cause over the past 3 years. He’s facilitating over 80 workshops across the Third Sector and civil society in the UK and Europe. He is a core team member of Smart CSOs, a co-founder of Campaign Lab and a fellow of the RSA.
  • lozenges

    What are values? Where do values come from? What do we mean by them? Why do we speak of overlooking values in certain and/or some cases? In how we imagine them (values) to be (including their origins), we do refer to a certain imagination that may not be accurate (the value-free state, for example. For do we imagine a value-free state as a stress-related outcome or a natural outcome?). Of course, the issue of public policy by itself means the necessity of dealing with limited variables that are hoped to broadly be able to build the fence, as a manner of speech. In such manners of speech – do we also indicate the inevitable imagination of the value-free, or do we indicate that our comprehensions are yet limited and stressed? These may form the crucial areas of imaginations including how we look at such terms as Values.